Scottsdale, Ariz. (PRWEB) July 26, 2011
Applications have dominated the news in the smartphone and tablet worlds for some time but with the advent of ?smart TVs? consumers are now rapidly adopting online TV applications that are integrated into their connected TVs with . A new In-Stat (http://www.in-stat.com) research survey estimates that over 60% of these connected households will use a TV app at least once per week.
?As expected, Netflix and YouTube currently dominate the TV application space,? says Keith Nissen, Research Director. ?But as Netflix competitors become more numerous and as applications are optimized for the big screen, TV apps will become part of the mainstream TV viewing experience.?
Updated research found the following: